Ophthalmology practice is becoming increasingly competitive, with the global eye care market projected to reach $78.9 billion by 2027.
If you’re ...
Programmatic, Geofencing & Omnichannel Advertising Blog
Nursing Home Marketing – 15 Effective Marketing Ideas
Nursing homes can help a person live a fulfilling life by providing them with the care and maintenance services needed to support them. With the rise in the ...
Effective Medicare Marketing Ideas & Strategies
Ever since its introduction in 2009, Medicare Advantage has been the fastest-growing and highly regarded option in the health insurance market, giving people...
How to Create a Healthcare Social Media Calendar
Social media has emerged as one of the most crucial tools for healthcare organizations to reach patients, create brand awareness, and build trust in this dig...
How to Develop a Healthcare Marketing Strategy
The healthcare industry has become ultra-competitive. Although this is a good thing, stakeholders must make great efforts to ensure their products and servic...
A Comprehensive Guide to Digital Marketing for Plastic Su...
The demand for a skilled and qualified plastic surgeon continues to rise as people become more conscious about how they appear. An increase in disposable inc...
15 Strategies to Improve Patient Retention
What is Patient Retention?
Patient retention means keeping patients attached to the healthcare practice. It indicates that strong relationships are cre...
Seven Best Practices for Social Media in Healthcare
While it doesn’t feel like it, social media can be a game changer for the healthcare industry. It can boost your online presence, drive more customers ...
Social Media Marketing for Doctors: Key Platforms and Str...
Over 70% of patients look online for healthcare information before visiting a doctor in today’s digital age. 41% of people say social media impacts the...
Best Programmatic Native Ad Formats for Healthcare Campaigns
Tapping into the use of programmatic native advertising, healthcare organizations aim to reach their target audience.
One of the many ad formats that e...