Book A Dental Geofencing Marketing Demo With Our Team
In the marketing discovery calls, we discuss how geofencing can work for you, CPM & Pricing for geofencing marketing, The process of geofencing, how we partner with agencies as well as direct brands.
Dental & Orthodontist Marketing That Truly Attracts Patients To Your Practice
We pride ourselves on developing dental and orthodontist marketing campaigns that truly translate into phone calls, leads, and actual dental patient sign ups, not just clicks to your website. Those do matter, but our medical marketing set ensure you get actual patient leads, and the best part….we can track it all back to your desired ROI.
It’s not enough to run a dental Google Ads campaign and hope you hit people in-market in your local area looking for a dentist.
You need to implement sophisticated marketing plans that include Google Ads, Meta, Site Retargeting, Display Ads a Stellar Website, and inbound strategies that will squeeze more leads and patients out of your marketing.
That’s where Propellant Media Med comes in.
Keep Talking To Your Existing Base Of Dental Patients
Target prospective patients who have recently visited your dental practices but have left and gone without calling you or submitting a form. This includes anyone who visited your website because you ran PPC Ads, Billboard Advertising, Print, SEO, Referrals, or even TV.
All Of Your Healthcare Dental Marketing Dollars Work Smarter. Why does this matter?
- 97% Of Site Visitors Leave Without Performing An Action
- Ensures Your Other Marketing Is More Effective (Print, Billboard)
- Target Your Prospects 200% More Times Than Google
Target Prospective Orthodontist Patients Based On Their Physical Locations (Geofencing)
Our geofencing medical marketing allows medical practices, hospitals, and healthcare institutions the ability to target people in precise areas. Whether it’s your competitors, places where people get injured often, or other granular defined areas or buildings, our location based advertising solution will ensure your advertising dollars are concentrated on those most likely to become patients.
Cutting Edge Dental & Orthodontist Marketing Solutions
Not all digital solutions fit every dental or healthcare system. And we get that at Propellant Media. For that reason, we are able to deploy specific strategies that fit with your practice based on your niche and based on your geography. And our team has developed many strategies that are not simply cutting edge, but also effective at driving patient acquisition success for doctors and medical systems including:
- Over The Top (OTT/CTV) Advertising
- Geofencing Marketing
- Traditional Pre Roll Video Targeting
- Addressable (Household) Geofencing
- Measuring Foot Traffic
- Paid Search (Google Adwords)
- Search Retargeting
- CRM Retargeting
Wether you’re utilizing these strategies or some of your traditional advertising channels such as Google Adwords and SEO, our team will put together a comprehensive game plan for your medical system.
Dental/Orthodontist Marketing Case Studies
Use Cases of Healthcare Geofencing Marketing
- Customer Loyalty Program – By Geo-fencing your medical practice, you can serve Ads to those individuals who already came to your location and want to continue reminding them about your practice.
- Competitor Locations – Consider your competitors and geo-fence their locations.
- Event Targeting – Have a major health event in which you’re featuring your practice? Our advanced Geo-fencing technology can target those event attendees and serve mobile ads to them on your behalf.
- Close Vicinity Of Your Location– How about walker-bys and those who are walking close by your medical practice but really thinking about your store. We can geo-fence the block, center, or mall that you’re located in and even serve ads to those people for up to 30 days after they have left.
Dental/Orthodontist Marketing Digital Execution Process
1
Digital Analysis
This forms the basis of your digital needs so our team can understand your ideal patient, your business goals, any existing advertising and marketing you’re doing, and how we can develop a digital plan of action.
2
Creative Development
What will you say when you show up? That question matters more than anything. Here we take your messaging and build Ads around it.
3
Campaign Development
From demographic targeting, geographic, and behavioral targeting to campaign objectives, we will build a granular campaign to reach your target audience.
4
Analytics/Reporting
Now we can pull all our advertising into a clean reporting system that you can easily review and dissect.
5
Optimizations
After running the campaign for 1 – 2 weeks, we start our optimization process with split testing ads, changing targeting parameters, and checking CPA goals.
24/7 Dental & Orthodontist Dashboard Analytics Reporting
Don’t wait a full month before you receive robust reporting. Get it 24/7. Tracking online conversions (form submissions and sales) is one thing. But measuring offline conversions is something that couldn’t be done before until now. We are able to track conversions both online, as well as offline conversions (i.e. those who came back to your restaurant, retail store, desired location).
If you are leveraging our location based technology to directly communicate and reach your desired audience, contact us on how we’d develop a granular campaign tailored to your business and organizational goals. Learn more about our conversion zone tracking capabilities.
“47% of consumers surveyed stated that they would be likely to shop from a retailer that offered promotions when they are nearby. “
“Studies suggest that when a user isn’t surfing the web on his or her phone, he or she is likely to spend 86% of smartphone time using apps.”
Geo fencing can be the key differentiator in your business targeting the audience that matters the most to your company.
Why would you not want to be in front of those active buyers? We can get your company ranked.
Fill Out the contact form or call us at 1 (877) 776-7358.