See How Healthcare Geofencing Marketing Could Work For You
Our Healthcare Geofencing and addressable (household) geofencing technology can give medical advertisers the competitive edge they’ve been looking for and that none of their competitors are using. See mobile location based advertising in action:
- Medical Exhibitor who wants to advertise at an event
- Hospital System desires to raise awareness by using addressable geofencing to reach families in the area.
- Local Dentist Practice wanting to leverage OTT Advertising and Geofencing to raise awareness about their practice.
- Medical Practice wants to target competitor locations nearby.
- Digital Marketing Agency wants to white label and resell and bring geo fence advertising solutions to its healthcare clients.
Book A Medical Geofencing Marketing Demo With Our Team
Gain access to our exclusive geofencing marketing and programmatic display webinar after booking a meeting with our team.
In the marketing discovery calls, we discuss how geofencing can work for you, pricing recommendations for geofencing marketing, the process of geofencing, how we partner with agencies as well as direct brands.
Chiropractic Marketing That Truly Attracts Patients To Your Practice
As a chiropractic marketing company, we pride ourselves on developing chiropractic marketing campaigns that truly translate into phone calls, leads, and actual patient sign ups, not just clicks to your website. Those do matter, but our medical marketing set ensure you get actual patient leads, and the best part….we can track it all back to your desired ROI.
Paying For Phone Calls (Not Just Clicks)
Our standard Adwords campaigns for chiropractic marketing, dentists, orthodontists, and OBGYN’s still perform well for clients. And we highly recommend any and all medical practices institute a proper Adwords campaign. But we also can develop call-only campaigns (and text only campaigns) so you only pay for phone calls from actual searchers expressing a medical or hospital need.
Our click-to-call only medical marketing campaigns have converted 40% better than traditional Adwords chiropractic marketing campaigns.
Keep Talking To Your Existing Base Of Patients
Target prospective patients who have recently visited your site but have left and gone without calling you or submitting a form. This includes anyone who visited your website because you ran PPC Ads, Billboard Advertising, Print, SEO, Referrals, or even TV.
All Of Your Chiropractor Marketing Dollars Work Smarter. Why does this matter?
- 97% Of Site Visitors Leave Without Performing An Action
- Ensures Your Other Marketing Is More Effective (Print, Billboard)
- Target Your Prospects 200% More Times Than Google
Target Prospective Patients Based On Their Physical Locations (Geofencing)
Our geofencing medical marketing allows medical practices, chiropractors, and dental institutions the ability to target people in precise areas. Whether it’s your competitors, places where people get injured often, or other granular defined areas or buildings, our location based advertising solution will ensure your advertising dollars are concentrated on those most likely to become patients.
Cutting Edge Chiropractor Marketing Solutions
Not all digital solutions fit every medical or chiropractor system. And we get that at Propellant Media. For that reason, we are able to deploy specific strategies that fit with your practice based on your niche and based on your geography. And our team has developed many strategies that are not simply cutting edge, but also effective at driving patient acquisition success for doctors and medical systems including:
- Over The Top (OTT/CTV) Advertising
- Geofencing Marketing
- Traditional Pre Roll Video Targeting
- Addressable (Household) Geofencing
- Measuring Foot Traffic
- Paid Search (Google Adwords)
- Search Retargeting
- CRM Retargeting
Wether you’re utilizing these strategies or some of your traditional advertising channels such as Google Adwords and SEO, our team will put together a comprehensive game plan for your chiropractic system.
You Busy? Watch Our Recorded Geo fencing Marketing Webinar. Here is What You’ll Learn:
- How White Label Healthcare Marketing Companies Can Win More Business
- What Is Geo fencing Marketing
- Dispel Many Geofencing Myths
- How it’s the perfect complement to other forms of advertising such as Google Ads, Meta & More
- Realtime Geofencing Case Study
- Strategy & Use Cases With Geo fencing
- How To Measure Foot Traffic W/ Geofencing
Medical Case Studies
Use Cases of Chiropractic Geofencing Marketing
- Customer Loyalty Program – By Geo-fencing your medical practice, you can serve Ads to those individuals who already came to your location and want to continue reminding them about your practice.
- Competitor Locations – Consider your competitors and geo-fence their locations.
- Event Targeting – Have a major health event in which you’re featuring your practice? Our advanced Geo-fencing technology can target those event attendees and serve mobile ads to them on your behalf.
- Close Vicinity Of Your Location– How about walker-bys and those who are walking close by your medical practice but really thinking about your store. We can geo-fence the block, center, or mall that you’re located in and even serve ads to those people for up to 30 days after they have left.
Chiropractic Marketing Digital Execution Process
1
Digital Analysis
This forms the basis of your digital needs so our team can understand your ideal patient, your business goals, any existing advertising and marketing you’re doing, and how we can develop a digital plan of action.
2
Creative Development
What will you say when you show up? That question matters more than anything. Here we take your messaging and build Ads around it.
3
Campaign Development
From demographic targeting, geographic, and behavioral targeting to campaign objectives, we will build a granular campaign to reach your target audience.
4
Analytics/Reporting
Now we can pull all our advertising into a clean reporting system that you can easily review and dissect.
5
Optimizations
After running the campaign for 1 – 2 weeks, we start our optimization process with split testing ads, changing targeting parameters, and checking CPA goals.
24/7 Healthcare Dashboard Analytics Reporting
Don’t wait a full month before you receive robust reporting. Get it 24/7. Tracking online conversions (form submissions and sales) is one thing. But measuring offline conversions is something that couldn’t be done before until now. We are able to track conversions both online, as well as offline conversions (i.e. those who came back to your restaurant, retail store, desired location).
If you are leveraging our location based technology to directly communicate and reach your desired audience, contact us on how we’d develop a granular campaign tailored to your business and organizational goals. Learn more about our conversion zone tracking capabilities.
“47% of consumers surveyed stated that they would be likely to shop from a retailer that offered promotions when they are nearby. “
“Studies suggest that when a user isn’t surfing the web on his or her phone, he or she is likely to spend 86% of smartphone time using apps.”
Geo fencing can be the key differentiator in your business targeting the audience that matters the most to your company.
Why would you not want to be in front of those active buyers? We can get your company ranked.
Fill Out the contact form or call us at 1 (877) 776-7358.